Strategic partnerships

We will all experience death and grief at some point in our lives, but too many people are facing the most difficult times of their lives alone.

• Around 600,000 people die in the UK each year, and for every death, nine people on average are affected by bereavement.
• 7 in 10 people do not receive the bereavement support they would have liked.
• 245,000 people in England are expected to receive end-of-life care this year - this is expected to increase by 55% by 2030.

Truly transformational partnerships can help us get closer to achieving our mission, while helping to achieve your own business objectives.

In 2024, Village Hotels committed to helping Sue Ryder reduce feelings of isolation and loneliness for people who are grieving, through the roll out of Grief Kind Spaces in their hotels around the UK.

The partnership will also help Village Hotels to provide bereavement support to staff and customers. In addition, fundraising, volunteering and events will drive engagement and help Sue Ryder be there for more people when it matters.

“At Village we pride ourselves on being at the heart of the community and I’m thrilled to be working with Sue Ryder to take our community commitments to the next level. It’s about stepping up and providing tailored support for the most vulnerable people in our communities. Our Village Green community programme aims to deliver a transformative impact to those that need it most.”

Kelli Turner, Director of ESG, Village Hotel Club

If you want to help us transform the experience of everyone who is dying or grieving in the UK, get in touch.