How we are funded

We have local fundraising teams based across our hospices, as well as philanthropy, events, individual giving, legacy, in memory giving, supporter experience and data and insight teams who are mostly based in the London Office.

Fundraisers are responsible for the day-to-day fundraising activity and in generating mutual and long-lasting relationships with our supporters.

Broadly, our main four areas of fundraising income are:

1. Public fundraising - roducts, events and campaigns.
2. Trusts and case for support - grant-making trusts give over £1.5m to Sue Ryder every year.
3. Corporate partnerships - We work to secure national partnerships, but also support local fundraising teams to create successful partnerships on a regional level.
4. Legacy and in memory giving - Legacies are a vital income stream for Sue Ryder, accounting for a third of our voluntary income.

The way people shop is changing. More people are choosing to shop online, and crucially, a growing number of people will only shop online. Public concern over environmental issues is also increasing year on year, resulting in a growing desire to live more sustainably.

In the summer of 2021, we launched Retail 2025, our plan to grow retail at Sue Ryder to be the very best it can be. Our vision is to “Inspire communities to provide more care for more people through innovating and collaborating on ways to reduce, reuse and recycle.”

You can find out more about this once you start at Sue Ryder.

Our charity shops

Our shops are organised into three regions, each of which has a regional manager, four retail sales managers who each support around 35 shops and an administrator. The regions are also supported by a people advisor and volunteer coordinator.

Colleagues at our warehouse in Northampton support our shops and online sales. This is also where colleagues are based who support our donated eBay sales and develop, purchase and distribute our new goods. Our central retail operations team provide support to all of retail, ensuring that our processes are compliant, effective and as efficient as possible.

We have over 400 shops across England, Scotland and Wales. Supporters generously donate their pre-loved items which colleagues in our shops then sort and sell as much of as possible. Not only do our shops sell an amazing range of quality pre-loved items, but in doing so we're helping reduce what goes into landfill and the need to manufacture that item again.

Our Online Shop

Our Online Shop sells a range of brand new products, with 100% of profits helping to provide our palliative, neurological and bereavement support.

We have been awarded the Platinum Trusted Service award for having consistently high ratings for our customer service, with a Feefo service rating of 4.8 out of 5 and above throughout last year.

We also received a Platinum Trusted Service award in 2021, building on our Gold award from 2020 – demonstrating our drive to continually improve customer service, even in hard times.